A Google Business Profile (GBP) is a free tool that promotes your business on Google Search and Google Maps. As a Google Partner, UENI creates and optimizes this profile for you and makes the verification process simple, so you don't have to set it up yourself.
Warning: UENI creates and optimizes Google Business Profiles for customers on the Plus and Growth plans.
Why is it important?
A Google Business Profile helps your business appear in Google Search results and on Google Maps.
An example
Say you own a business called Cobbler & Shoe Repair. When a customer searches for it on Google, your profile appears with key details like your location, contact information, and website link.
Why it's valuable
Google is the world's largest search engine, so a profile is essential to your online presence. With UENI, your profile is connected to your website, so updates you make in the Editor are synced to it. For example:
Add new images to your website? They'll also appear on your profile.
Update your business hours? They'll be updated on Google too.
Pro tip: Already have a Google Business Profile? Read how to make your business stand out on the UENI Blog.
Final thoughts
With your profile live and in sync, local customers can find you more easily!