A Google Business Profile (GBP) is a free Google tool that helps customers find your business on Google Search and Google Maps. Whether you have a storefront or visit customers on-site, it's one of the most important parts of a professional online presence.
How it works
Once your profile is set up and verified, your business details appear on Google Search and Google Maps, like this:
Why it matters
Credibility: customers are twice as likely to see verified businesses on Google as reputable.
Traffic: Google Maps gives customers instant directions to your business.
Visibility: Google knows your opening hours and location, so it can show your business to people searching nearby.
Setting up your profile
UENI Plus and Growth plans include a full Google Business Profile setup. Our team builds your listing and helps you verify it, saving you the hassle.
Pro tip: Already have a Google Business Profile? Connect it to UENI so updates to your website sync to Google automatically.
Final thoughts
A verified Google Business Profile helps local customers find, trust and visit you. It's a simple step with a big impact!