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How do I complete video verification for a Google Business Profile?

How to complete video verification for your Google Business Profile, including requirements and recording tips.

Verifying your Google Business Profile makes your business visible on Google Search and Maps. Sometimes video verification is the only option. Here's how to complete it successfully the first time.

Warning: Before you start, make sure you have access to the Google Business Profile we created for you (ask our Customer Success team or your Account Manager if not), that video verification is offered for your profile, and that your phone's camera is ready.

Step 1: Open your Business Profile

Go to business.google.com and search for your business. You should see NOT PUBLICLY VISIBLE and a Get verified button.

Google Business Profile marked Not publicly visible with a Get verified button

Step 2: Choose video verification

Click Get verified, choose video verification, then click Next to see the requirements and tips.

Google verification options including video verification

Step 3: Plan your video

Your video must show all of the following:

  • Your location matches your profile address: for example, a street sign or nearby businesses.

  • Your business name and category match your profile: for example, your exterior and interior, products or equipment.

  • You're authorised to represent the business: for example, unlocking the entrance, using your payment tool, or proof of address.

  • Home-based or service-area businesses: show uniforms, branded invoices, tools or vehicles with your logo.

Google video verification requirements and tips screen

Pro tip: Capture everything in one continuous recording. Start outside, then move inside. Most successful videos last 1 to 2 minutes, so rehearse first and keep the camera steady.

Step 4: Record and upload

  1. On your phone, sign in to the same Google account as your Business Profile and scan the QR code shown on screen.

  2. Tap Next and allow camera and microphone access.

  3. Tap the red circle to start recording.

  4. Check you've shown everything, then tap Upload video, or Try again to re-record.

QR code for recording the verification video on a mobile device

Allow recording access

Requirements reminder

30 seconds notice

Upload

Phone prompt to allow camera and microphone access
Video requirements reminder screen on a phone
30 seconds notice screen during video recording
Upload video screen after recording

Troubleshooting

  • "I don't have access to my profile": contact our Customer Success team or your Account Manager.

  • "The QR code doesn't work on my phone": make sure you're signed in to the same Google account as your Business Profile.

  • "I missed something in my recording": tap Try again before uploading and record everything in one take.

Final thoughts

Once Google approves your video, your business will be verified and visible to customers. Good luck!

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